Successful AB Testing At IEDM Digital Marketing, we run successful AB testing campaigns. We believe it is a powerful way of measuring digital success. If you type “AB testing” testing into Google nowadays, you are likely to get a barrage of articles telling you that this method is now deader than a doorknob. This is […]
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We are proud to announce that we have teamed up with Live Chat and became their official partner in South Africa! The powerful service provides a fast and effective way for you to reach out to your website visitors, which is even more efficient than a phone call and faster than an email. We believe
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Just because you don’t sell eco-friendly products, it doesn’t mean you can’t run a business that is kind to the environment. We believe that you can successfully send a green message to your consumers and staff through smart, eco-friendly and effective marketing strategies. Not only will you be doing the planet a favour, but you
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What are the new 2018 digital marketing trends? Keeping up with the ever-changing digital marketing trends can be a challenge and a half. Luckily, we have digital marketing specialists who are clued up and ready to tackle any challenge in 2018. We have taken a sneak peek at what’s going to be happening in 2018.
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What are the best holiday online marketing tips? December holidays are almost here! And with all the hype and excitement in the air, a whole new world of marketing opportunities await. We want to make sure that your business is as energetic as the holiday season. Here are a few holiday online marketing tips. Offer
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We can take care of your digital marketing For some, their businesses cannot just go on holiday when they do. With the festive season fast approaching, you may be wondering how you can make sure your digital marketing keeps running effectively in your absence. It’s important to take a break with your family and friends
We’ll handle your digital marketing this summer! Read More »
When last did you update your online marketing strategy? Perhaps, at a stage, your marketing efforts were attracting and converting leads and improving your overall return on investment. However, after a while, even the most successful online marketing strategies can become redundant. Is it time for your business to set new goals and reach higher
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What are the best practices for a professional website? Have you ever walked into an old, dirty pub on a Friday afternoon and thought, I really don’t belong here. Usually, if a place feels dodgy or scrappy, our first reaction is to get out of it. If the restaurant looks awful, imagine how bad the
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Words can inspire. And words can destroy. Choose yours well. – Robin Sharma. I believe that this quote applies to both spoken and written words. Working in the digital marketing industry over the last few years, I’ve seen the amazing influence that content has on websites. Quality content is a powerful weapon that companies can
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What are the top UX trends for websites in 2017 What is the purpose of your business website? This is one of the most important questions you need to ask when it comes to your website and, if you can’t answer it properly, you’re probably wasting your best potential sales and marketing tool. Every website
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