Imagine you’re managing Google Ads campaigns for your clients, making sure everything’s running smoothly. But then, you’re hit with a problem: your client starts to complain about the quality of leads they’re receiving. It’s like trying to find a needle in a haystack as you investigate all possible causes: search terms, audiences, the wording of […]
Tackling the Problem of Bad Leads: The Journey to Cleaner Data Read More »
Discover the hidden potential in your data and transform your business with IEDM’s cutting-edge data analysis product. In today’s rapidly evolving digital landscape, data has become the lifeblood of any successful business. With the sheer amount of data available at our fingertips, it’s more important than ever to harness its power and make data-driven decisions
Introducing IEDM’s New Data Analysis Product: Unleashing the Power of Data Analytics Read More »
What is the first thing that comes to mind when you think of a CRM system? Maybe it’s Microsoft Teams and the plethora of Microsoft products or managing clients via an Excel or Google sheet? I’m sure the names Asana, Slack or even ClickUp come to mind. But there is a system that can do
How we use Monday for every other day of the week 💡 Read More »
Whether you’re writing copy for Google Ads, Facebook Ads or Marketing Emails, you may spend a lot of time making it look good rather than focusing on the actual message. Our advice to you is to never underestimate the power of good words. We’ve put together our top 5 tips to help you write successful
How To Write Successful Digital Ad Copy. Read More »
The last two years have been particularly challenging for businesses all around the world and the use of digital marketing has been relied on like never before, but what does this mean for digital marketing in 2022? We’ve put together a list of what we think the top digital marketing trends will look like in
Top digital marketing trends of 2022 to look out for Read More »
What should my digital marketing budget be? This is the first question we get asked as an agency. The truth is, there is no straight answer. All companies and industries are different with unique goals. Experts say you should calculate your company revenue and spend a % of that on marketing. New companies should spend
Digital Marketing Budget Strategy Read More »
So you’ve got big dreams of launching your very own online business? That’s great! The road to online success is by no means an easy feat, but with the right attitude, the right tools, and proper branding, even the smallest businesses can make a big splash in today’s digital landscape. In the following article, we’re
The Benefits Of Starting An Online Business In Today’s Digital World Read More »
So it has been exactly 14 weeks since we started the four-day workweek and we decided to share some feedback with you. Here’s what the team have to say about their experience thus far: Jurgens Backend Developer and Manager Having one less workday and having people on slightly different schedules nudged us to better plan
Four-Day Workweek Feedback – Feeling Positive! Read More »
“Hi there! How can I help you today?” Sound familiar? Whether you were aware or not, chances are you’ve interacted with a chatbot recently. It’s 2021 and everything about the way we interact with our environment around us is shifting and accelerating. Artificial intelligence (AI) is rapidly growing in many industries, changing consumer behaviours and
5 REASONS WHY YOUR BUSINESS SHOULD BE USING A CHATBOT Read More »
If your website is not mobile-friendly, get it changed as soon as possible. Here’s why. Google is constantly keeping SEO specialists on their toes with its SEO algorithm changes. A few big changes have occurred over the years, namely Panda, Penguin and Google’s Knowledge Graph. However, the mobile revolution has had the biggest impact on
Mobile-first indexing – here’s what you need to know Read More »
